posted on my board by nore, this is quite awesome.

article here.

Pål asked 50 Cent: “How are G-Unit Records doing in these times of file-sharing?

“Not so good.” he responded. “The advances in technology impacts everyone, and we all must adapt. Most of all hip-hop, a style of music dependent upon a youthful audience. This market consists of individuals embracing innovations faster than the fans of classical and jazz music.”

“What is important for the music industry to understand is that this really doesn’t hurt the artists.”
…
“A young fan may be just as devout and dedicated no matter if he bought it or stole it.”

Indeed. It’s been said time and time again - get the music out there by any which way, fill the gigs and capitalize on the merchandising and ends will meet. 50 Cent agrees:

“The concerts are crowded and the industry must understand that they have to manage all the 360 degrees around an artist. They, (the industry), have to maximize their income from concerts and merchandise. It is the only way they can get their marketing money back.”

i don’t know how many of my readers have actually seen or read an interview with 50 cent, but the guy is a verifiable genius. his article in forbes magazine ranks among the all time favorite things i ever read. this can’t beat ‘em, join ‘em attitude is pretty much going to be the de facto standard whether people like it or not. also, p. nis.